Buying power for petrol and convenience
Group buying power on the in-store categories that make the margin at an independent servo or convenience store, with quick reorders through one account.
Compete on price, keep your independence.
Fuel brings the customer in and earns very little. The margin is inside: the charger someone forgot, the cable, the earbuds, the torch and gas for the camping trip, the everyday tech and accessories a customer will pay for on the spot because they need it now.
IBG gives independent petrol and convenience retailers access to more than 1000 approved brands across mobile accessories, power, audio, outdoor and everyday tech on group-negotiated terms, with central billing across most suppliers and fast reordering through the member B2B portal.
What independent petrol and convenience stores are up against
The pressures this category puts on a store buying and operating on its own.
Fuel is thin and the shop has to carry it
Fuel margin is set by the market and by the supply agreement. Everything the site actually earns comes from the shop, so the non-food accessory and tech range has to be bought sharply and turned quickly.
Impulse categories need constant restocking
Chargers, cables, cases, earbuds and batteries sell in ones and twos, all day, and an empty hook is a lost sale. Keeping them stocked through a dozen supplier accounts is a job nobody on a forecourt has time for.
The customer needs it now, but still knows the price
Convenience earns a premium, but not an unlimited one. If the charger on the hook is far above what the customer saw online, they wait, and the sale and the goodwill both go.
Small orders, big freight
A single site ordering a few cartons of accessories direct from each brand pays list pricing, freight on every order and minimums designed for larger retailers.
How IBG works for petrol and convenience stores
The same pressures, answered through group buying power and hands-on support.
Group pricing on the hooks that earn
Buy phone accessories, chargers and cables, power products, audio, torches and camping lines on group terms built on the network's combined volume, with supplier rebates where the program offers them, so the impulse range earns a proper margin at a price customers will pay.
Reorder in minutes, through one account
Order across the network through the member B2B portal, with central billing across most suppliers, so restocking the accessory wall is one order and one statement rather than a dozen phone calls and a dozen invoices.
Range for the site, not for a template
A highway roadhouse, a suburban servo and a CBD convenience store sell different things. There are no forced ranges, so you stock what your customers actually pick up, and the category team helps you work out what that is.
Systems support for a business that never closes
IT helpdesk support for the point of sale, network and devices the site runs on, and marketing support for promoting the in-store range, from a team that has operated independent retail businesses.
How membership works
Four steps, and no obligation to change how you run your store.
Apply for membership
We take the time to understand your store, your categories and your local market, and confirm IBG is the right fit before anything else.
Get approved
Once approved, you unlock group-negotiated pricing, supplier rebates where available, the member B2B portal and the full IBG support team.
Order through the B2B portal
Buy across the network through a single account, with central billing across most suppliers, so you spend less time on admin and more on the floor.
Ongoing support
The IBG team helps you put group pricing, marketing, IT and category support to work for petrol and convenience stores over time. There are no mandates and no forced ranges.
Brands petrol and convenience stores can buy on group terms
A selection of names you can access on group terms. Members always choose what they stock.
Support built for petrol and convenience stores
Membership is more than buying power. The IBG team helps you run and grow the business.
Questions from petrol and convenience stores
Straight answers to what independents ask before they join.
No. IBG covers general merchandise categories: mobile accessories and chargers, power and batteries, audio, outdoor and camping, small appliances and everyday tech. Your fuel, food and grocery supply arrangements are unaffected.
Yes. Members order across the whole network through the member B2B portal, with central billing across most suppliers, so replenishing the accessory wall is one order through one account rather than separate orders with every brand.
No. IBG does not impose mandatory ranges or minimum-purchase rules. You stock what your site sells, in the quantities that suit it. Pack sizes and freight vary by supplier and are explained clearly when you join.
Yes. Membership suits single sites and multi-site operators. The IBG team will talk through how ordering, billing and support work across your locations before you join.
Related retailers
IBG supports independents across categories and store formats. See how it works for stores like yours.
For community post agents
Group buying power for the general store behind a community postal agency, where one small outlet has to be the town's shop for a bit of everything.
For independent supermarkets
Group buying power on the non-food aisles, where an independent supermarket can differentiate from the majors and hold margin, alongside your existing grocery supply.
For technology retailers
Group pricing across computing, peripherals, networking and mobile, plus IT support that understands a retail business, for independent technology stores.
Make the shop earn what the forecourt cannot, with group buying behind it.
Apply for membership and the IBG team will walk you through pricing, suppliers and support for petrol and convenience stores. No obligation, no forced ranges.