IBG: BUYING POWER FOR INDEPENDENT AUSTRALIAN RETAILERS(03) 8351 5757 / [email protected]
Homewares · Approved supplier

Stock Scrub Daddy through IBG

Scrub Daddy makes the temperature-sensitive smiley sponges and cleaning tools that became a viral retail staple across Australian households.

About Scrub Daddy

Scrub Daddy is a cleaning brand best known for its FlexTexture sponges that firm up in cold water and soften in warm water. The range has grown to include scourers, dish wands, cloths and surface cleaning accessories sold worldwide.

Scrub Daddy is available through IBG on group-negotiated terms via a single trading account, with access to rebates where the program offers them.

What Scrub Daddy wholesales

The Scrub Daddy homewares lines available through IBG. Stock the ranges that fit your store, with no forced ranging.

  • Cleaning sponges
  • Scourers and pads
  • Dish wands and brushes
  • Cleaning cloths

Why stock Scrub Daddy through IBG

Viral repeat-purchase cleaning

Strong brand recognition and a consumable format drive frequent restocks for independent retailers.

Group-negotiated pricing

Buy Scrub Daddy on group terms typically reserved for national chains, with supplier rebates where the program offers them.

One account, central billing

Order Scrub Daddy alongside the rest of the network through the member B2B portal. Central billing means one IBG trade account, one statement and one payment across most suppliers, instead of a separate account with every brand.

Everyday and gift turnover

Scrub Daddy turns over across everyday replacement and gifting, filling the basket alongside bigger-ticket lines.

How IBG helps homewares retailers

Stocking Scrub Daddy: common questions

IBG members order Scrub Daddy through the group's approved supplier network, on group-negotiated pricing through the member B2B portal, with central billing across most suppliers and rebates where the Scrub Daddy program offers them.

Yes. You choose the Scrub Daddy lines and seasonal ranges that fit your store, with no forced ranging.

It can. Homewares turn over across everyday and gift purchases, and members of all sizes buy Scrub Daddy on the same group terms.

IBG negotiates group pricing across its network, and Scrub Daddy is available on those terms. Rebates apply where the Scrub Daddy program offers them, vary from time to time, and may not always be available.

Get Scrub Daddy, plus the rest of the network

Membership opens group-negotiated pricing, central billing and supplier rebates where available. Apply and we will show you what it looks like for your categories.